make.believe symbolizes the spirit of our brand. It stands for the power of our creativity, our ability to turn ideas into reality and the belief that anything we can imagine, we can make real.- Sony
"I'm happy and grateful now that our amazing Paya Bay is the most beautiful, most blissful, most environmentally friendly, and most financially successful boutique resort in Central America."
Friday, December 3, 2010
make.believe
Sony's relatively new "make.believe" (pronounced make dot believe) campaign is surprisingly whimsical and "new-agey" for a technology giant. I love it!
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